Sports Backers Blog
Welcome to the Sports Backers blog, where we share stories and updates on our mission to inspire active living in Richmond and beyond.
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New Partnerships, New Expo Location, and On-Course Activations Elevate the 2026 Ukrop’s Monument Avenue 10k presented by Kroger
New Partnerships, New Expo Location, and On-Course Activations Elevate the 2026 Ukrop’s Monument Avenue 10k Presented by Kroger Written by: Nan Callahan, PR & Communications Manager Richmond’s biggest block party introduces a new Health & Fitness Expo home, high-energy turnaround celebration, race day app, and enhanced timing experience RICHMOND, VA – The 27th running of…
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Richmond’s Running Boom Draws National Recognition
Richmond’s Running Boom Draws National Recognition Written by: Nan Callahan, PR & Communications Manager Richmond Running Boasts Historic Sellouts Cementing The City As A Premier Destination For Runners Nationwide RICHMOND, VA – Richmond isn’t just running, it’s racing ahead. From neighborhood sidewalks to the scenic stretches along the James River, the region’s running culture has…
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Virginia Credit Union River City Half & River City 5k Marks Third Year of Remarkable Growth Along Richmond’s Riverfront
Virginia Credit Union River City Half & River City 5k Marks Third Year of Remarkable Growth Along Richmond’s Riverfront Written by: Nan Callahan, PR & Communications Manager Sports Backers’ signature spring race continues upward trajectory, welcoming more than 3,000 participants RICHMOND, VA – The Virginia Credit Union River City Half & River City 5k returned…
On The Move Podcast
Our podcast focuses on keeping people active and moving. Join Nan and Kam as they share inspirational and interesting stories – click the link below, or use the filter above to find podcast episodes.
Volunteer
There are 6,500 people annually who volunteer to make Sports Backers and it’s events and programs the successes they are.
Donate
With your support, we can make this region a more attractive and vibrant place to live where safe opportunities to walk, run, bike, swim, or workout abound and where access to these activities are available to all.