ashlee snider

Ashlee

Ashlee loves turning big ideas into experiences people remember. As Marketing Director, she works with an amazing team to drive awareness, engagement, and participation in Sports Backers’ signature events, programs, and initiatives — and obviously it’s always fun to market events like the Ukrop’s Monument Avenue 10K. Every day is different, and that’s exactly why she loves her job.

A Longwood University grad, Ashlee stays active by playing soccer and cherishes any time she can spend outdoors with her family. On her days off, she’s either soaking in the comforts of home or discovering someplace new and different. Ashlee also contributes her marketing expertise as part of the GRP Marketing Committee and the InUnison Marketing Roundtables. She keeps her love of soccer fresh by spending time with her girls as a YMCA soccer coach.

Email: [email protected]

Favorite Sports Backers Event?  “I will forever have a major soft spot for Dominion Energy Riverrock. When my husband and I moved to Richmond back in 2011, we stumbled upon Riverrock and ended up going all three days. We couldn’t believe that the event was FREE, and we felt so lucky (and still do) to be living in Richmond. I loved seeing so many people gathered in one gorgeous spot, sharing in their love of the outdoors, and it was all just so cool. We invite guests to town for Riverrock every year because it’s the coolest way to soak in all of our favorite parts of Richmond in one weekend. We now have two girls, and they’d probably cry if they had to miss it.”

Favorite non-Sports Backers Event?  “Anything in Ashland–we love visiting Ashland and their festivals always feel like they’re straight out of a Hallmark movie.”